A high-touch, 90-day branding immersion for entrepreneurs ready to discover, define, and design their Signature Soul Brand—and confidently launch it into the world.

 

What’s Included

✨ 90-Day Live Cohort

A transformational hybrid experience designed to move you from clarity → embodiment → full brand expression.

✨ Weekly Training Rhythm

  • Week 1: Live + Recorded Training to learn, integrate, and implement

  • Week 2: HOTSEATS + Live Group Coaching with Carla & Dmitriy

This powerful alternation of teaching + deep coaching ensures you never get stuck and always stay in momentum.

✨ High-Level Tools & Templates

You’ll receive our essential brand-building assets, including:

  • Signature Style System

  • Iconic Identity Brand Bible Framework

  • Website Wireframes

  • Messaging Guides

  • Messaging Manifesto Template 

  • ChatGPT Brand Voice Training Template

  • Origin Story Guide

✨ Private WhatsApp Thread

Direct access to Carla & Dmitriy for feedback, voice notes, and support between sessions.


✨ Community + Accountability

  • Brand Buddies for weekly co-creation

  • Intimate container for deep connection and personalized attention

✨ The Full Signature Soul Brand Journey

You will move step-by-step through our proven framework:
DISCOVER → DEFINE → DESIGN → REFINE → ALIGN → LAUNCH

 

Curriculum Overview

DISCOVER — Your Power Character

Create the foundation of your brand identity:
Your Vision • Brand World • Character Diamond • Archetype Identity • 7-Layer WHY • Brand Feeling • Signature Soul Space

DEFINE — Your Purpose & Promise

Clarify your core message and brand direction:
Purpose • Promise • Values • Destiny Thread Client (Avatar) • Brand Triangle • Brand Blueprint • Brand Name

DESIGN — Your Signature Star Style

Craft the visual expression of your brand:
Color Psychology • Moodboard • Typography • Logos • Photography Guide • Personal Style • Canva Training • Templates

REFINE — Your Messaging Manifesto

Turn your voice into a recognizable, iconic presence:
Brand Identity • Avatar Psychology • Core Values • Voice & Tone • Beliefs • Soundbites • Headlines • USP • Archetypes • CTA Language • Keywords • SEO

ALIGN — Your Digital Presence Strategy

Bring your brand to life online:
Content Pillars • Archetype Voice • Feeling-Based Content • Roadmap Development • Co-Marketing & Network Strategies

LAUNCH — Your Signature Soul Brand

Create buzz, excitement, and visibility:
Launch Strategies • Gamification • Media Features • Podcast Outreach • Momentum Planning

BONUS: WORLD-CLASS WEBSITE MODULE

Design and structure a site that reflects your full power:
Homepage • Primary Pages • Website Execution Options • Wireframes & Templates